Roomvo

CASE STUDY EXCERPT

USA Flooring cut marketing fees by 40%, and cost per lead by 47%

with Mohawk Edge Local Advertising powered by Roomvo

USA Flooring wanted smarter digital advertising that would drive more leads and boost sales — without wasting time or budget.

Find out how. Get the case study.

USA Flooring-Lifestyle

“We’ve never seen this kind of return on our digital spend before. Edge Local Advertising performs incredibly well, and I can’t recommend it highly enough.”

Fred Black
General Manager, USA Flooring

USA Flooring Needed Results — Not Guesswork

USA Flooring was spending heavily on digital ads without seeing real returns — and had no visibility into where campaigns were running or if they were reaching the right shoppers. As an independent retailer, they needed a smarter, flooring-specific solution.

With a Roomvo Elite Site already in place, they expanded their partnership to launch a fully managed digital advertising program. Roomvo delivered targeted search ads, localized content, advanced analytics, and hands-on expert support — handling everything from setup to optimization, delivering simplicity, traffic, and results. Get the full story in the case study.

USA Flooring inset 2

47%

Reduction in cost per lead (CPL)

32%

Reduction in cost per click (CPC)

61%

Reduction in cost per thousand impressions (CPM)

40%

Reduction in marketing agency fees

30%

Increase in showroom close rate