CASE STUDY EXCERPT
How Beaulieu used Roomvo Ads to drive 87% higher engagement than social ads
See how one of Canada’s leading flooring brands reached motivated shoppers earlier and transformed paid media performance.
Find out how. Get the case study.
From traffic to traction
Beaulieu was investing in paid social ads, but much of the traffic bounced. With Roomvo Ads, their products appeared inside real estate listings on Centris.ca and PropertyGuys.com, capturing shoppers mid-dream and delivering 87% higher engagement than paid social.
The result?
- 12X reach
- 2X higher CTR quarter over quarter
- Shoppers viewed 6 products per session on average
- CPC and CPV well below industry benchmark
Performance that sticks
“Placing our products in real home listings gives shoppers an immediate sense of how they will look in their own space. The traffic quality has been exceptional, delivering stronger results than our social ads.”
Myriam Pépin
Marketing Coordinator, Beaulieu